We have moved to Port Stephens
We are very excited to announce that we have moved to Port Stephens! Though we love Sydney and we will be back there on a regular basis. We had a few big changes lately and felt it was time to move. We look forward to working with local businesses in Nelson Bay, Shoal Bay & Anna Bay. Helping them with their graphic design, websites and local SEO. We may only have been here a short time but we have already fallen in love with Port Stephens. On a personal note, we love being by the beach. Starting off each day with a stroll along the ocean fills us with creativity, we couldn't be happier.
Who we are
For anyone who has not heard of us before, we originated in Sydney. Our founding concept was that every aspect of a company's marketing should work in harmony. It was set up as a partnership of skills between myself, Matt Thorne, and Lisa Mckenzie. Initially, we focused on web design and graphic design, but now are so much more.
We treat every client with the uniqueness they deserve. We don’t believe in a cookie-cutter approach or that we should just use the latest buzzword to get a sale. We take the time to get to know our clients' needs and provide advice based on our years of experience. Starting with a series of meetings and carefully crafted questions we would explore the clients' company values. We would then translate that into a new or refreshed logo and company branding. Using those same insights we would develop both the functionality and aesthetics of our clients' website. With us working together we can ensure that whatever medium a company uses for its marketing, the brand message always remains the same.
Since those early days, we have expanded the services we can offer to our clients. Through our own personal study, the connections we have made and the network of freelancers we now have. We can handle every aspect of your marketing, both online, offline, and help you grow your business. To get a better idea of how we can help your company grow, keep on reading.
Graphic Design is where Lisa excels. With 10 years experience as a graphic designer, both in high-end agencies and in-house roles, she has the knowledge and expertise to tackle any job. And that’s exactly what we have done. Creating a logo and developing the brand guidelines for our clients is only the start. On a regular basis, we create product brochures, event posters and flyers. Our most recent campaign “Colour Your Kitchen” was created for Cino Merchants Group. This has formed the basis of our latest marketing campaign for them.
Among her many talents, Lisa is also an illustrator. Recently we worked with Levant Consulting to create a series of custom illustrations. The set displayed Levant's company values. The posters are now prominently displayed in both their Sydney and Melbourne offices. Earlier in the year, we supported one of our long-standing clients Ultraflow at the Sydney Build Expo. We helped them create a display they could be proud of along with a series of product brochures to match. Though we are new to the area, we look forward to working with local businesses. If anyone in the Port Stephens, Newcastle or Hunter Valley areas requires any graphic design, please contact us.
Web Design is where my passion lies. With a background in engineering R&D, I love solving problems. Be that a component of a wind turbine, coding a new theme, or designing an interactive layout for a new landing page. I draw from all my various past experiences to create something that not only works but something that my clients are proud to show off. I specialise in building websites in Drupal. It may have been a steep learning curve at the start but I have found that it has the versatility to tackle any project. I have attended the Sydney Drupal meetup on a regular basis and have done a series of talks. They were based on creating custom themes and how to design them to optimise your page loading speed.
Though I can visualise from the start how the website should flow, function, and look. It’s when Lisa and I work we create our best work. Every website we create is as unique as each of the clients we work with. Sometimes the website may call for a unique layout to best display the clients branding and imagery. Other times a more classic approach to the layout of the pages is needed. It's by using unique graphics throughout the website that makes it stand out from the competition. We look forward to creating some amazing websites for companies in the Port Stephens, Newcastle and the Hunter Valley region.
Search Engine Optimisation (SEO)
Ever since we started building websites clients have been asking us for SEO. For a lot of people, it feels like the latest buzz word. Something they feel they should have without the understanding of what it is. Here at digital Beanstalk, we talk our clients through each stage of the SEO process. We are happy to answer any questions they have, though we also provide a fully managed service. This is a mix of content creation and link building services. We will do your keyword research and competitor analysis. We then recommend the best keywords to target to get the best value from our products.
A service that will be most beneficial to our local businesses in Port Stephens is our local SEO service. Have you ever wondered how to rank at the top of Google Maps or a local search on Google? Well, this is the product for you. We will list your NAP (name, address, phone number) across a wide number of listings so Google knows where you are. We will also provide a local audit for you so you can fix any inconsistencies to boost your ranking.
Social media is a key component of every business marketing strategy. Facebook has even got to the point that it's as important as your company website. Depending on your business there are hundreds of social sites you could use. Being a design agency, we love using Instagram. It provides the perfect platform express our personality. Whatever your business. We can help you set up your accounts. Create beautiful imagery for your posts. We can increase your followers. If you want to boost your advertising, we can create marketing campaigns for you.
In September we supported the local community group Support Lindfield with an event. To get as many people involved as possible we used a multi-marketing channel strategy. To act as a focal point we used a Facebook event page as the main information source. We created an explainer video, flyers and posters. We set up a MailChimp Campaign and ran a Facebook Ads campaign. We got the community involved and got people to send it videos titled "I Support Lindfield". We posted these on the Facebook page. We grew both their Facebook and MailChimp following. The event was a huge success, their biggest turnout to date.
Our Next Steps
It may have been a big move to bring our business to Port Stephens but we are looking forward to our next steps. We are incredibly excited to be here. We look forward to connecting with other local businesses. If you are interested in any of our services or feel like meeting up for a coffee by the beach, please contact us.
We look forward to meeting you soon.
Matt & Lisa